Media & Cable
Audience attention is more precious than ever in today’s digital age, and media and cable companies need the technology to rapidly deliver interactive experiences that surprise and engage. Microsoft delivers the intelligent cloud solutions that produce actionable insights, accelerate media delivery, and inspire your workforce to deliver new experiences.
Engage your customers
Gain instant access to customer insights and omni-channel experiences with Microsoft devices and business intelligence solutions to reimagine your channels around the customer. Microsoft offers a business intelligence platform and intelligent mobility solutions to help you retain customers. Reimagine your retail and customer service functions to incorporate rapid access to customer insights and omni-channel experiences tailored to the individual customer. These insights can ensure personalized experiences that drive revenues by upselling the customer to improved solutions or introducing them to new services.
Empower your employees
Accelerate time to market for new content and media offerings with an inspired workforce that is empowered with the tools they need to do more and achieve more. Microsoft productivity solutions give your teams the familiar platforms and services they need to be productive from anywhere.
Optimize your operations
Understand, anticipate, and rapidly respond to audience and advertiser needs with actionable insights. Microsoft provides an easily customizable and scalable platform that delivers the insights you need to better understand your audience and deliver targeted services that resonate. With innovative and easy-to-use business intelligence and machine learning solutions, you can optimize the performance of content and advertising to enhance revenues and drive audience loyalty.
Transform your products
Deliver the right media, at the right time, to the right device with the power of the cloud. Microsoft helps you deliver new experiences and personalized content rapidly to meet ever-changing consumer demand. Microsoft solutions enable streamlined delivery of a wide variety of media across virtually any channel, to engage consumers with attention-grabbing content anytime, anywhere.
Top media company transforming digital services with Azure
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Bursting to the cloud to reach more viewers
April 15, 2016
Broadcasters use Microsoft Cloud to deploy new services and features quicker to market than their competitors and reaching new target…
March 6, 2015
Pearson uses cloud platform to bring digital textbooks to life and to analyze how kids learn.
Media technology using IP, Cloud and Virtualization
Watch this panel discussion on how Imagine Communications, HPE and Microsoft are working to lead the transformation of the media industry with investments in innovation…
Microsoft at NAB - event highlights
Microsoft made a big impression on the industry at NAB with major partner announcements with Imagine Communications while demonstrating how we are helping broadcasters reinvent…
A new digital game
Read how Telenet met the evolving sports-watching habits with a model fit for the digital world of sports media consumption.
Bringing Real Madrid closer to 450 million fans
Microsoft’s cloud technology helps transform how one of the world’s biggest football clubs interacts with its fan base.