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British Airways British Airways

British Airways needed to help colleagues connect with each other and airline systems to better serve customers. British Airways needed to help colleagues connect with each other…

Hospitality & Transportation

Hospitality and travel organizations are embracing digital transformation to thrive in today’s competitive environment. Microsoft solutions and its intelligent platform enable hospitality and travel organizations to combine the best of digital and in-store to deliver personal, seamless, and differentiated guest experiences by empowering people and capturing insights to drive growth.

Engage Pillar

Engage your customers

Put customers first with technology that engages at a personal level. Microsoft offers solutions to collect and understand customer behaviors and respond with offers and experiences that are personal, engaging, and relevant. Customers respond best to offers that are personal and relevant, leading to increased promotional effectiveness, higher conversion, and larger basket size. Personalization can be delivered through location-aware mobile devices, targeted email marketing, and personalized online shopping.

Empower Pillar

Empower your employees

Engage employees with role-optimized solutions that empower them to provide outstanding service and to collaborate with ease. Providing the right information for all job functions helps increase employee engagement and allows retailers to deliver differentiated and personalized customer service. Microsoft offers familiar productivity, collaboration, and social solutions that engage and empower your people.

Optimize Pillar

Optimize your operations

Improve forecasting and optimize merchandizing and supply chains through an aggregate understanding of guest and market insights combined with external data. Microsoft provides end-to-end business processes that optimize cloud scale, industry-leading security, and manageability. These intelligent solutions enable real-time connections across a wide range of innovative devices uniquely suited to every need in the guest services environment.

Transform Pillar

Transform your products

Manage a pipeline of ideas and align them with strategic priorities to bring new and innovative products and services to market rapidly and effectively. To succeed in a competitive environment, hospitality and travel organizations must continually deliver new products and services, improve processes, and find new ways to deliver value to customers.